What makes bespoke tailoring so special? After watching a new client experience his first fitting, I realised some of my longest-standing clients may have lost a little of that magic.

What does personal service from a bespoke tailor really look like? Sometimes it means knowing your client well enough to fit his clothes while he runs his business.

If you’ve ever stood in a fitting room wondering why nothing seems to fit anymore, you’re certainly not alone. The problem may have far less to do with your body than you think.

Colin Farrell’s wardrobe in Sugar is one of the most impressive examples of modern tailoring on TV. Here’s why Sugar’s suits work, what inspired them & what you can take from them in real life.

Wondering if Zara trousers are good quality or worth the money? I break down my own experience with Zara chinos, fabric stretch and fit as a London bespoke tailor who lives and dies by how trousers hang.